Survey Creation
Review the rubric to make sure you understand the criteria for earning your grade.
With your team, create three tools: a survey, a set of interview questions, and a set of focus group questions. Questions can be similar or even the same across all three tools. You must use at least two of the tools in your audit.
Develop two versions of each tool:
a “clean copy” version that you can use with your business/organization.
an annotated version that explains the rationale for the questions. (This means you provide a reason for why you are including that question. The reason should be based on the communication principles you are learning in this course. Provide citations and references appropriately.)
By the end of the workshop, finalize the three research tools. They must be posted as attachments in the discussion and accessible by the whole team. Each team member must acknowledge the consensus on the three tools within the discussion board. If any team member does not participate, the other team members can proceed with what was collaboratively created.
Getting Started
Creating the survey tool, and developing the interview and focus group questions become the goal of this week’s activities. You will work with your team to accomplish the following:
Task 5: Develop research tools (survey, interview questions, focus group questions) for the audit. (Team)
Then, you, individually, will begin thinking about how youd conduct your research for the audit using the team tools of a survey, or questions an interview or focus group. The actual work of Task 6 will happen in Workshop Four.
Task 6: Conduct research using team tools (survey, interview questions, focus group questions) for the audit. (Individual)
Upon successful completion of this discussion, you will be able to:
Identify aspects of communication necessary for conducting an audit for a small business or organization.
Describe the communication principles that should be analyzed in an audit.
Conduct research on communication in the real world.
Resources
There are many resources available online and through the OCLS for creating research tools. Please explore on your own and with your team.
Website: Surveys, focus groups, and interviews
Website: Creating Audits and Surveys
File: Research Interview
Website: Interviewing
Videos: Films on Demand
Research by Interview (2:42)
Interviews: Asking the Right Question (2:28)
After the Interview: Analyzing the Data (4:12)
Instructions
1. Review the rubric to make sure you understand the criteria for earning your grade.
2. With your team, create three tools: a survey, a set of interview questions, and a set of focus group questions. Questions can be similar or even the same across all three tools. You must use at least two of the tools in your audit.
3. Develop two versions of each tool:
a. a “clean copy” version that you can use with your business/organization.
b. an annotated version that explains the rationale for the questions. (This means you provide a reason for why you are including that question. The reason should be based on the communication principles you are learning in this course. Provide citations and references appropriately.)
4. By the end of the workshop, finalize the three research tools. They must be posted as attachments in the discussion and accessible by the whole team. Each team member must acknowledge the consensus on the three tools within the discussion board. If any team member does not participate, the other team members can proceed with what was collaboratively created.
Looking ahead…
Individually, ask your business/organization partner to complete the survey. You must also conduct either the interview or a focus group using the questions designed by your team. You may use whatever communication method works best for your situation (in person, on the phone, online virtual meeting, etc.).
