Portals and Banner Ads
Did you get transferred to a product website?
Were you taken to an online promotion such as a sweepstakes?
What purpose did the company have in prompting your click-throughs, and what incentives were you given to oblige the advertiser with your time and effort?
Finally, describe the different experiences you had clicking through different display/banner ads and rate their effectiveness from a consumer perspective.
End this assignment and your answers with Conclusions and Recommendations.
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Portals and Banner Ads
Did you get transferred to a product website?
Were you taken to an online promotion such as a sweepstakes?
What purpose did th
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