Internet Marketing Select a brand of your choice online and analyze the different content shared by the brand. Judge where it fits into the vividness

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Internet Marketing
Select a brand of your choice online and analyze the different content shared by the brand. Judge where it fits into the vividness to interactivity scale.
What are your recommendations to improve or change the content?

CHAPTER 4

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Internet Marketing Select a brand of your choice online and analyze the different content shared by the brand. Judge where it fits into the vividness
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WEBSITE ADDRESS _______________________________________________________________________

RATE LOW, MEDIUM OR HIGH

Content type Levels of

vividness

Levels of

interactivity

Selected examples AND/OR

DESCRIPTION

Simple post, some words

Post with a retweet or link or image

Post with images

Post with emoticons

Animoto, animated image

Video

Quiz or competition

Calculator

Combination of video, images, words

WHAT ARE YOUR RECOMMENDATIONS?

CHAPTER 4
VIVIDNESS TO INTERACTIVITY SCALE

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