global bussiness managment
Guide to assessment task 1
Case analysis
Course Coordinator:
Dr Bishnu Sharma
The task
The purpose: This task provides an opportunity for you to identify and analyse how organisations increase their knowledge of expanding operations in foreign markets. This can either be in response to global pressures or by leveraging opportunities for new markets. The purpose is to apply concepts from the foundations of global strategy component of the course.
The task (contd)
The product: Choose a domestic market (e.g. Australia, China, United States etc.) and an industry sector (e.g. Automotive, Health services, Retail etc.) and analyse the market based view of firms operating within that industry by applying relevant frameworks you have studied in the course so far.
The task (contd)
The format: This should be prepared as a case analysis of 1000 words. The task is to be completed as individuals.
The criteria: (i) Quality of analysis through knowledge and application of relevant frameworks and concepts, (ii) Quality of argument including data to support claims, and, (iv) Communication and presentation
Summary
Harvard referencing
Refer to Quick Guide and Handbook provided in Task 1 folder in Blackboard
Cover sheet and Letter of transmittal are not required
1,000 words (+ or 10%)
Due Friday week 4 at 11.59pm
20% of total marks 2020 MGT704 Task 1 Assessment Rubric: Case Analysis
Criteria
High Distinction (85 100%)
Distinction (75-84%)
Credit (65-74%)
Pass (50- 64%)
Fail (0-49%)
Demonstrated knowledge of relevant market-based frameworks (5 marks)
Systematic and skilful
Evidence of advanced understanding of relevant management frameworks and concepts using a wide range of credible sources from the scholarly literature
Thorough and proficient
Evidence of evaluative ability to convey knowledge of relevant management concepts using a moderate range of credible sources from the scholarly literature
Effective
Evidence of effective knowledge of relevant management frameworks and concepts from an acceptable range of credible sources from the scholarly literature
Basic
Evidence of a satisfactory level of knowledge of relevant management concepts from a limited range of credible sources from the scholarly literature
Unclear
Inadequate ability to demonstrate any knowledge of relevant management concepts displaying limited knowledge and understanding and without credible sources from the scholarly literature
Ability to apply relevant cross-border strategy frameworks and concepts (5 marks)
Systematic and skilful
Evidence of strong evaluative ability to apply relevant management frameworks and concepts using a wide range of credible sources from the scholarly literature
Thorough and proficient
Examines the connections between theory and practice and draws thoughtful conclusions. Evidence of moderate evaluative ability to apply relevant management concepts using a moderate range of credible sources from the scholarly literature
Effective
Evidence of discussion and some ability to apply relevant management frameworks and concepts from an acceptable range of credible sources from the scholarly literature
Basic
Evidence of some explanation and adequate ability to apply relevant management concepts from a limited range of credible sources from the scholarly literature
Unclear
Inadequate ability to apply relevant management concepts displaying limited knowledge and understanding and without credible sources from the scholarly literature
Quality of analysis and argument including relevant supporting data (5 marks)
Systematic and skilful
Data/evidence is organised and relationships are interpreted. Analysis reveals insightful patterns, differences, or similarities related to topic
Thorough and proficient
Data/evidence reveals important patterns, differences, or similarities. Analysis is thorough and proficient highlighting understanding of the topic
Effective
Data/evidence is provided and relationships are identified and described. Analysis identifies patterns, differences, or similarities which are mostly related to the topic
Basic
Data/evidence is described. Relationships between parts of the data and what they may mean are identified. Analysis is satisfactory
Lacks organisation
Data is lacking and unorganised. Limited evidence of analysis and somewhat unrelated to the topic
Presentation of professional written material adherence to word count, format, structure, page numbering, spelling and grammar (5 marks)
Meticulous
Presents work of a highly professional standard in correct format, free from errors of spelling, grammar or English expression. Well-articulated and logically structured. In-text referencing and list of references accurately adopts the Harvard referencing style
Competent
Presents work of a professional standard and in correct format, mostly free from errors of spelling, grammar or English expression and logically structured most of the time. In-text referencing and list of references mostly adopts the Harvard referencing style
Effective
Presents work in correct format with minimal errors of spelling, grammar or English expression and logically structured some of the time. In-text referencing and list of references somewhat resembles the Harvard referencing style
Basic
Presents work in an acceptable format with some errors of spelling, grammar and English expression with reasonable structure. In-text referencing and the list of references are satisfactory
Inadequate
Does not present work in correct formal written format. Presents work with numerous errors of spelling, grammar and/or English expression. Unstructured and does not provide in-text and/or in the list of references
