English editing
hi, I wrote a paper for global supply chain course.
my English is bad so I need you to edit it .
please rewrite the paper using proper English and make the paper more professional.
the content in the paper do not need to be added or deleted.
due in an hour
Department of Supply Chain Management
Asper School of Business
University of Manitoba
SCM3230: GLOBAL SUPPLY CHAINS
DETAILED INSTRUCTIONS FOR COURSE PROJECT
Using the groups for exercise 1, you are acting as consultants, and are requested to analyze the strategic development of one company or institution that is involved in logistics and supply chain management. The company/institution can be Canadian or non-Canadian based but given the objective of the course (Global Supply Chains), the business of the chosen company/institution MUST involve more than one country.
There are many logistics companies (or logistics branches in companies) in the world, most have been presented in class so far and you may have encountered others in your previous assignment. You may maintain the company you chose in your previous group work or choose another.
You need to address the following questions:
Company background
Scope of services
SWOT analysis on selected logistics company (i.e., internal supply chain operations and external business environment)
Proposed supply chain solutions to the selected company/institution
Detailed Instructions for Written Reports
You must follow these guidelines carefully when preparing your course project. Marks may be deducted if you do not follow these guidelines:
Please keep the original groups formed for the group exercise 1
The course project report MUST include the following (marks will be deducted if any one or more of the following item(s) is/are missing):
i) A cover page (with the course code and title, projects title and the names and university numbers of group members)
ii) Table of contents (with page numbers)
iii) Introduction (1-2 pages)
iv) Conclusion (1-2 pages)
v) List of References (unlimited pages)
The report should be 1,500-1,700 words (excluding cover page, table of contents, bibliography and appendix; but including all maps, photos, figures and tables, if any). The reports must be prepared in either UK or US English;
You should submit the written report (1 hard copy and 1 electronic copy as backup) to the instructor before the indicated deadline (please refer to the course outline for the deadline) to the course instructor via:
Electronic copy:
[emailprotected]
Plagiarism is a very serious academic offence and will NOT be tolerated. Please be sure that you are following the guidelines below so as to avoid plagiarism.
Bibliography and Quotation of Sources
Basic idea:
Whenever you use information from a source, you should refer to it in the text itself (author, year) and put the full reference in the list of references and the end of your paper.
You must follow these instructions carefully. Marks may be deducted if you do not follow these instructions.
1. Bibliography
Why?
The bibliographic address is the key to the source.
The bibliography is an important criterion for the judgment of the scientific quality of the paper.
Principles!
Mention all used sources.
Put the authors family name in alphabetical order.
To ensure a quick consultation of the source the bibliographic address has to be complete.
Use easy comprehensive abbreviation marks.
Tables, graphics and figures have also full sources.
When you used more than one work of an author in your bibliography, classify them by year. Put an extra reference to sources with the same date.
Example: (Struys, W. (2003a): )
Report the specific address and the date of the last review to electronic sources.
2. Quotation of sources in the text
Why?
Quote or restate, quotation of source is a necessary condition to avoid plagiarism.
Paragraphs without quotation indicate personal findings.
Principles!
Mention between brackets the author (corporative author or interviewed person), the year and alternatively the page number.
Quotations of sources in the text are all incorporated into the bibliography and vice versa.
When you use more than one work of an author with the same date, indicate this as well at the quotation in the text using the extra reference.
Example: (Struys, 2003a, p. 35-37)
Referring to a newspaper article, without author, suffice to give the newspaper of corporative author, the date and pages.
Example: (Times, 2004, p. 12)
a)
A book written by many authors is quoted as:
Example: (Lelubre, Struys, Chung Choong Lon, 2003, p. 12-15)
b) When the number of authors is bigger than 6, mention only the first one:
Example: (Hermans et al., 2004, p. 18)
When you consult to more than one book for a paragraph:
Example: (Dowling, 1980, p. 392; Verheyen, 1993, p. 256)
Referring to an electronic source happens the same way as with books or journals. The specific online address can be omitted in the quotation of the text.
Use the same complete quotation in the text for tables, graphics and figures as been used in the bibliography.
Watch out for the quotation of an enumeration. When you copy a list from another author, make sure you mention the source on top of the list. This suggest that all the following belongs together. When you compose the list by yourself, every issue needs his own quotation of source.
How to Prepare Your Bibliography
Source Type
Outline
Example
Books
Name author, initials first name, year of publishing between brackets (when nothing is mentioned: s.d. = sine dato), title in italic, alternatively book part, place of publishing (when nothing is mentioned: s.l. = sine loco), name of publishing house (when nothing is mentioned: s.n. = sine nomine), alternatively number of series, alternatively page number.
Marshall, A. (1920): Principles of Economics, 1, London: Macmillan.
Bornstein, M. (Ed.) (1969): Comparative economic systems, models and cases, Homewood: R.D. Irwin.
Reports
In general, the same rules as a book should apply.
Drewry Shipping Consultants (1998): Global Shipping Outlook 1999, London: Drewry.
Journal articles
Name author, initials first name, year of publishing between brackets, title of article, title of journal in italic, volume, series number, page number.
Mayer, W. (1981): Theoretical Considerations on Negotiated Tariff Adjustments, Oxford Economic Papers 33(1): 135-153.
Official publications
of sources of
statistics, tables,
graphics and figures
Name of institution, alternatively country, year of publishing between brackets, title of publication in italic, place of publishing, name of publisher and alternatively and serial number.
Ministry of Foreign Affairs (France), (1936).
Documents diplomatiques franais 1871-1914, Paris: Imprimerie Nationale.
Newspaper articles
Author or corporative author, year between brackets, title of article, name of newspaper in italic, precise date. In the event of a regular feature, mention it.
Emmerij, L. (1990): Big and Small are beautiful, Podium in The Times, 5 May.
Bombak, A. (1997): Bibliographic citations for computer files, 7 February, E-mail van
[emailprotected]
Electronic sources
Author or corporative author, date of last review, further add the information according to the source (book, journal, …) date when you last visited the site, specify the precise online location.
Fredrickson, B. L. (2000, March 7): Cultivating positive emotions to optimize health and well-being. Prevention & Treatment, 3, Article 0001a. Retrieved at 20 November 2001, from
http://journals.apa.org/prevention/volume3/pre0030001a.html
Bombak, A. (1997): Bibliographic citations for computer files, 7 February, E-mail van
[emailprotected]
Face-to-face or telephone conversations
Author (person who has been interviewed), initials of first name, year between brackets, subject in italic, “(telephonically) interview with”, function of interviewed person, precise date, place of the interview.
Coeck, C. (2003): Impact of containerisation on port development, interview with the senior official of Port Antwerp, 20 February, Gemeentelijk Havenbedrijf Antwerp.
Detailed Instructions for Group Presentations
The course project will be presented (about 20 minutes, +/- 5 minutes) during the tutorials, followed by 5 minutes of Q&A. The presentation topic must be the same as the task allocated to your group in the course project;
The dates of presentation for different groups will be indicated in the course project sheets;
All students within the group must present; any students who do not present will get zero marks for the presentation part. Also. Students within the same group would receive the same grade. Thus, students should ensure that ALL the group members are actively contributing to the project;
All presentations must be conducted in a respectable manner (although formal dressing is NOT necessary);
It is assumed that you use Powerpoint (ppt or pptx) for your presentation. Having say so, you are welcome to use any other presentation styles, e.g., Prezi, posters, video, marketing samples/materials, etc., but the presentation must not be out-of-scope and lie within the indicated timeframe. If you need any equipment other than laptop computer, please inform the course instructor at least one week in advance;
To allow other students to get access to the presentation materials, the group which will present MUST send their (draft) presentation materials to Course Instructor 2 days before their respective presentation date. The Course Instructor will upload the presentation materials on UM Learn for other students to download; 5 MARKS WILL BE DEDUCTED IF YOU FAIL TO DO SO.
Marks may be deducted if the presentation is too short or too long (more than 35 minutes; or less than 25 minutes), or significantly out-of-scope;
PAGE
SCM3230: Global Supply Chains
Pg. 2
Course Project Guidelines Slide 1
Samsung SDI is a Korea-based company engaged in the manufacture of digital display devices. Since its founding in 1970, Samsung SDI has been on the path of constant creative innovation and challenge. Their innovative products and technology go deep into our lives in general, aiming for an environment where people and the environment can communicate in the digital age. They are opening up a new future for energy and displays at the forefront of technological innovation and development of digital devices. They are focusing on the development of environment-friendly energy based on the rechargeable battery business, which becomes now the core of digital mobile devices. They are also the first in Korea to introduce sustainable management.
Slide 2
The brief explanation of the company background is as follows.
Samsung SDI was Founded as Samsung NEC in 1970
In 1989, they succeeded in developing a super-large sized color CRT
In 1999, they changed their name to Samsung SDI
In 2001, they made the first production of plastic touch panels in Korea
In 2002, they grew into No. 1 share in the world market for LCDs for mobile phones
In 2005, they had World’s first 4th generation AMOLED mass production investment
In 2006, they developed worlds thinnest Dual-Slim AMOLED
Slide 3 (Scope of Services)
The Company operates in two business segments: display segment and energy segment. In display segment they mainly produce 3 things used for TVs and monitors.
PDP. Plasma display panel. Samsung SDI succeeded in developing 42, 50, and 80-inch of PDPs. and since then, it has also succeeded in developing the world’s largest 102-inch FullHD-class PDP. They achieved 25% global market share by 2010, and they are aiming for keeping their reputation of the world’s number one PDP company.
LCD. Liquid crystal display. Samsung SDI is specialized in Mobile Display, AMOLED and Production of Display Total Solution. As the No. 1 mobile display company, they keep strengthening product competitiveness through continuous development of products and technologies.
VFD. Vacuum fluorescent display. Samsung SDI is the world’s second largest company and the only domestic producer for VFD. They currently occupy 40% of the world market share. Especially in 2002, the first VFD joint venture plant and full-scale mass production in VFD industry were completed in Shanghai in China.
In energy segment, Samsung SDIcontributes to global initiatives to reduce carbon emission and to enhance fuel efficiency by developing and supplyingsecondary batteries. Their Energy Storage System is based on the world leading lithiumion cell technology currently used in cutting-edge IT devicesand vehicles. Their batteries adhere to the same strict quality assurance standards demanded by globalautomotive companies and large-scale utilities.
Also, they are developing fuel cells which are the next-generation energy source through alliances with domestic and overseas companies. They entered the automobile and power generation markets with small fuel cells development. .
Slide 4 (SWOT)
-First, they have a strong brand identity due to Samsung
-They have achieved great success in various product fields such as CRT and LCD. From that experience, they have acquired know-how.
-Well-built SC system. Samsung SDI automated all processes having the company’s internal optimization tool, ERP. On top of it, they added an SCM solution (APS: Advanced Planning System) to optimize the entire supply chain. This has increased work efficiency and speed. It took a month before adding the solution for demand forecasting, sales planning, resource allocation planning, production planning, purchasing planning, etc. But, afterwards, it has now been reduced by about a week. By changing the demand forecast cycle on a weekly basis from month to month, they are responding to various kind of changes in the market so quickly.
-They entered late in the market of medium-sized secondary batteries which are used in automobile production.
-Plus, they have Insufficient investment in production equipment of the batteries.
LG Chem has about 2.6 billion dollars for the investment fund and CATL has slightly less than about 2.6 billion dollars. On the other hand, Samsung SDI has about 600 million dollars.
-Poor profit structure. Their profit structure focused on the reduction of costs. This requires the sacrifices of suppliers. Through the reduction of costs, their profit gets higher in short term. But it eventually leads to the rise of costs because sacrifice of suppliers worsens their profit structures.
-China is Rapidly growing with the industry of information and communication.
-Due to short product life cycle, the incidence of new demand is high and replacement demand is actively created.
-R & D investment scale is large.
LG Chem-1 trillion won (4% of sales)
CATL-550 billion (7% of sales)
Samsung SDI-800 billion (sales) 8%
R & D investment of Samsung SDI takes 8% of total sale while LG Chem takes 4% and CATL takes 7%. Since secondary batteries are in an industry in which the superiority of technological capabilities is extremely important, large scale of investment in technological development is positively evaluated in relation to the future market share.
-Competition will be more intense than it is now. LG Chem and CATL is growing rapidly and other European companies are also entering the battery market. They will have to keep looking how Samsung SDI will serve services in the growing competition with companies such as Balta in Germany, British Bolt in England.
-Low demand in domestic market. The usage of 2ndary batteries is still low in Korea. 2ndary batteries industry just recently got spotlighted in Korea.
Proposal Slide
As I explained above, Samsung SDI has seen many positive effects from the application of their new supply chain system. However, their SCM is not in the final stage but still in progress. I have several proposals for improvement of their supply chain.
1. Improved real time information system
Samsung SDI’s Supply Chain has a lot of difficulties in determining the status of all suppliers, their strengths and weaknesses, and directions to lead them because of the large number of suppliers. it is no longer only a matter of the competition between companies and companies, but also between Supply chain and Supply chain which integrates the company and its business partners, the management of business partners is one of the most important factors that determine the win or loss in the competition. Therefore, it is necessary to expand information systems that are updated in real time and accurate for their suppliers.
2. WIN-WIN strategy with suppliers
After grasping the strengths of Samsung SDI and the strengths of the suppliers based on the accurate and supplier information, it wins the competition by combining only the strengths of the two companies, thereby benefiting both sides. However, this is not just about winning the competition. After the competition, the distribution of the outcomes must be made to a certain degree so that the cooperative relationship can be continued after that. However, in the relationship with their suppliers, Samsung SDI so far have regarded the partner companies as a simple subcontractor rather than a partner. They have only considered the suppliers as a means to reduce the cost as much as possible. Therefore, the minds of trust and partnership with partner companies could not be shared. To this end, Samsung SDI has implemented many institutional plans, but the corporate culture must support this rather than the institutional one. Introduction of a formal system Of course, it is important, but it is important to build and spread the culture within Samsung SDI for perceiving that the partner companies are another family. After this culture being rooted, institutional plans can also be implemented effectively.
3. Appropriate purchasing manpower training
Due to its industrial characteristics, SCM for production and supplier is more important than SCM for production and Customer. Since most of the materials of Samsung SDI are purchased, the right manpower for purchasing is absolutely important. No matter how good a SC system exists, it is useless if the person using it does not use it properly. In particular, purchasing ability is important in the purchasing manpower sector, but the ethics of buyers is becoming very prominent. Companies hire employees with competency-basis, but the moral part of the buyer is also important even if it is a factor that cannot be ignored that competency is important. Samsung SDI need to hire people who fit the mission pursued by them and their corporate culture as well as are with the right values. And even after that, they must continue to strengthen not only purchasing ability but also purchasing morality through continuous education, evaluation, and reward programs.